The remote and hybrid working shift across the world has changed how people and where people live and has sparked a suburban renaissance, as workers search for homes that offer more space, affordability as well as a better quality of life.
That's according to Yael Geffen, CEO of Lew Geffen Sotheby’s International Realty.
"Suburbs and smaller towns, once overlooked by those tethered to urban offices, are now experiencing a surge in popularity which has profound implications for residential real estate, urban planning, and community development," Geffen said.
Key drivers of suburban migration
There are a number of factors that are driving more people towards suburban living, according to Geffen.
For most people, there are two main factors: space and affordability. Suburbs and smaller towns often offer people bigger homes and larger plots of land at lower prices in comparison to urban areas which is especially attractive to families and those who value outdoor spaces along with dedicated home offices.
"Also, key drivers are lifestyle amenities and access to nature, and we are seeing that new development in suburbs is increasingly designed with a focus on community living, offering amenities such as parks, schools, gyms, and shopping centres," Geffen said.
"And, after the pandemic, access to green spaces is much more important to many people and proximity to green spaces, hiking trails, and beaches adds to the allure of suburban and semi-rural living, particularly for those seeking a healthier and more balanced lifestyle."
Finally, safety and security are also factors that driving people towards the suburbs.
Crime in urban areas is higher than in many suburban and semi-rural areas which is a concern that is evident due to the rise in the popularity of gated communities and estates, even in more rural places.
Emerging suburban hotspots
Many suburban areas in South Africa are becoming hotspots due to this migration trend. Geffen suggests that those looking to invest should consider the following areas.
Somerset West (Western Cape)
With its scenic beauty and proximity to Cape Town, Somerset West has seen a rise in demand for family-friendly homes. The area has access to schools, wineries, and outdoor activities, making it a popular choice for remote workers.
Ballito (KwaZulu-Natal)
Located on the Dolphin Coast, Ballito offers a blend of coastal living and modern amenities. Its growing property market caters to families and professionals who are looking for tranquility without sacrificing connectivity.
Midstream Estate (Gauteng)
Situated between major cities Johannesburg and Pretoria, the Midstream Estate offers a secure, community-oriented environment with its schools, medical facilities, and recreational spaces.
Mbombela (Mpumalanga)
Mbombela attracts nature enthusiasts that are seeking a peaceful lifestyle, plus the town’s affordability and relaxed pace of life also make it alluring.
Hartbeespoort (North West)
Hartbeespoort which is known for its dam and leisure activities, has become a popular escape for workers who are looking for a resort-like lifestyle close to Johannesburg and Pretoria.
Durbanville (Western Cape)
Positioned in the northern suburbs of the Mother City, Durbanville is known for its wine farms, excellent schools, and suburban tranquility. This makes the suburb appealing to families looking for spacious homes within commuting distance of Cape Town.
George (Western Cape)
George offers a mix of small-town charm and modern conveniences. It is especially attractive to families and retirees seeking coastal living.
Centurion (Gauteng)
Centurion offers affordable housing and excellent infrastructure and the proximity to major highways makes it ideal for hybrid workers.
Witbank (Mpumalanga)
Witbank is on the rise as a residential hotspot due to its affordability and access to nearby industrial hubs.
Hilton (KwaZulu-Natal)
A charming town in the Midlands, Hilton provides a serene environment and excellent schools. It's a favourite for those seeking cooler climates and proximity to nature.
Knysna (Western Cape)
On the Garden Route and known for its lagoon and forests, Knysna is a picturesque town that attracts remote workers who value outdoor activities and a laid-back atmosphere.
Geffen said that while the suburban renaissance offers a number of benefits, it also presents challenges that need to be addressed.
Here are the most common obstacles:
- Infrastructure development: Smaller towns and suburban areas lack the infrastructure to support rapid population growth. Investments in roads, public transport, and utilities are important to sustain this migration.
- Access to services: Making sure that there is access to quality healthcare, education, and recreational facilities is crucial to meet the needs of new residents.
- Urban-rural balance: Policymakers must balance suburban growth as well as the need to revitalise urban centres, ensuring equitable development across regions.
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